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Marketing Specialist

June 15, 2026

About Menlo Menlo Research is an Applied R&D lab building Asimov, an open-source humanoid robot platform, and the full software stack that powers it. Our mission is to make humanoid labor economically viable -- turning software into physical labor at scale. We build across the full stack: hardware architecture, locomotion, autonomy, simulation, and infrastructure. We move fast, ship to real robots, and open-source everything we can. If you want your work to matter beyond a paper or a demo, this is the place. The Role This is a full-stack marketing role with full strategic ownership of Menlo's presence and pipeline in North America. You will set the direction and execute it -- covering brand, content, demand generation, community, and go-to-market across our entire product portfolio: Jan, Asimov, and the Menlo Platform. You will work closely with the founders and senior leadership across Singapore and Ho Chi Minh City, owning Menlo's US positioning and go-to-market strategy. This is an individual contributor role with genuine strategic scope -- you will define what marketing at Menlo looks like in the US and build it. What You Will Do <ul> <li>Set and own Menlo's US marketing strategy across brand, content, demand generation, community, and go-to-market</li> <li>Define positioning and messaging for Jan, Asimov, and the Menlo Platform for North American audiences: developers, enterprise buyers, researchers, and the broader AI and robotics ecosystem</li> <li>Build and grow Menlo's presence across LinkedIn, X, YouTube, Discord, Reddit, and US-based developer communities</li> <li>Produce and manage content across formats -- written, video, short-form, long-form, technical and non-technical</li> <li>Drive demand generation and lead capture for the commercial products, owning the US funnel from awareness to conversion</li> <li>Build relationships with US-based press, analysts, research labs, enterprise buyers, and developer communities</li> <li>Plan and execute presence at US industry events -- conferences, meetups, and developer gatherings in the AI, robotics, and deep tech space</li> <li>Set up marketing automation tooling to make outreach and community management scalable across time zones</li> <li>Work cross-functionally with the Singapore and HCMC teams to surface what is worth telling the US market about -- and package it for that audience</li> </ul> What You Will Bring <ul> <li>5 or more years in marketing at a B2B SaaS or technical product company in the US market, with at least one experience owning the marketing function end-to-end -- strategy, execution, and results</li> <li>Proven ability to define positioning and messaging for a technical product, not just run campaigns</li> <li>Demonstrated track record of growing an audience, community, or pipeline from an early stage in the US</li> <li>Strong writing: you can produce a sharp LinkedIn post, a cold email, a technical explainer, and a brand narrative without needing multiple rounds of edits</li> <li>Comfortable with video: you have produced or closely directed video content before, whether short-form social or long-form technical</li> <li>Data-driven instincts: you set goals, track them, and change course when something is not working</li> <li>A genuine network in the US AI, robotics, or deep tech ecosystem -- you know who to call</li> </ul> Nice to Have <ul> <li>Experience marketing developer tools, open-source products, or AI infrastructure</li> <li>Background in robotics, deep tech, or hardware-adjacent industries</li> <li>Experience building developer relations or DevRel-adjacent programs</li> <li>Prior experience working with or for an international company with a distributed team</li> <li>Familiarity with community platforms: Discord, Reddit, Discourse, or similar</li> </ul> Why Join Menlo? Menlo is building at the frontier of embodied AI and humanoid robotics, and we are serious about the US market. You will have full strategic ownership of how the American AI and robotics ecosystem sees us -- from positioning and messaging to developer community to enterprise pipeline. A direct line to the founders, real creative and strategic ownership, and the chance to define the marketing function of one of the most ambitious deep tech labs in the world. The team is lean, the work is consequential, and the timing is right.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...