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Email Marketing Assistant (Part-time)
<p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><strong>POSITION: </strong>Email Marketing Assistant (Part-time)</p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><strong>DEPARTMENT: </strong>Marketing<strong> </strong></p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><strong>REPORTS TO: </strong>Associate Director of Digital Marketing</p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><strong>COMPENSATION: </strong>$25.00 per hour</p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><strong><span style="font-size: 11.0pt; line-height: 115%; color: black;">ABOUT THE ROLE: </span></strong></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 115%; color: black;">Alvin Ailey Dance Foundation, Inc. (AILEY) seeks a part-time Email Marketing Assistant to support the organization’s email marketing efforts including: designing emails, assisting with segmentation and targeting strategy, and providing robust reports and analyses. This position will report directly to the Associate Director of Digital Marketing and work with other key members of the Marketing, Development, School, and Extension departments.</span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"> </p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><strong><span style="font-size: 11.0pt; line-height: 115%; color: black;">ESSENTIAL RESPONSIBILITIES: </span></strong></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Design and schedule promotional, fundraising, and content-based email campaigns that support the organization’s overall objectives and goals. </span></li> <li style="line-height: 116%; margin: 0in 0in 0in 0px; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Assist in managing subscriber database, as well as provide support with targeting and segmentation and generating leads. Must understand Boolean logic. </span></li> <li style="line-height: 116%; margin: 0in 0in 0in 0px; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Create templates that are on-brand and deliverable to be used cross-departmentally. </span></li> <li style="line-height: 116%; margin: 0in 0in 0in 0px; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Support the analysis of email campaign performance and subscriber growth, including ad hoc reports and implementing retention strategies as needed. </span></li> <li style="line-height: 116%; margin: 0in 0in 0in 0px; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Troubleshoot deliverability and technical issues. </span></li> <li style="line-height: 116%; margin: 0in 0in 0in 0px; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Monitor industry trends and best practices to identify opportunities for innovation and optimization, as well as new tools and platforms. </span></li> <li style="line-height: 116%; margin: 0in 0in 0in 0px; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Aid in the creation of new automations, personalizations, and A/B testing opportunities. </span></li> <li style="line-height: 116%; margin: 0in 0in 8pt 0px; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Be knowledgeable of email marketing regulations and best practices, including CAN-SPAM and GDPR compliance.</span></li> </ul> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><strong><span style="font-size: 11.0pt; line-height: 115%; color: black;">MINIMUM QUALIFICATIONS:</span></strong></p> <ul style="margin-top: 0in; margin-bottom: 0in;" type="disc"> <li style="color: black; margin-bottom: 0in; line-height: 116%; margin-top: 0in; margin-right: 0in; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Bachelor’s degree in marketing or communications, or a related field and/or a minimum of three years working in email marketing and general office experience (can include internship experience)</span></li> </ul> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Proficient in email automation platforms like Pardot/Audience Engagement, Mailchimp, and Constant Contact, or another comparable platform</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Basic knowledge of HTML/CSS, cross-browser and cross-platform compatibility</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Some working knowledge of Salesforce, or another CRM platform</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Some knowledge of lead generation and SMS tools</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Ability to troubleshoot email deliverability issues in a fast-paced environment</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Experience using Microsoft Office products</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Strong attention to detail and analytical mind</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Ability to manage multiple projects and deadlines simultaneously</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Excellent communication and interpersonal skills</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Interest in digital marketing for an arts organization</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 116%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%; color: black;">Familiarity with, and a passion for, arts, dance, and/or working for a non-profit organization</span></li> </ul> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><br><strong><span style="font-size: 11.0pt; line-height: 115%; color: black;">Schedule</span></strong></p> <ul style="margin-top: 0in; margin-bottom: 0in;" type="disc"> <li style="color: black; margin-bottom: 0in; line-height: 116%; margin-top: 0in; margin-right: 0in; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">This position is a part-time role with flexible hours, max 20 per week, ideally between 10am-6pm ET</span></li> <li style="color: black; margin-bottom: 0in; line-height: 116%; margin-top: 0in; margin-right: 0in; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">This position will be fully remote, with the option of a hybrid work schedule onsite in the New York City office</span></li> </ul> <p style="margin: 0in 0in 0in 0.5in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"> </p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><strong><span style="font-size: 11.0pt; line-height: 115%; color: black;">COMPENSATION & BENEFITS: </span></strong><span style="font-size: 11.0pt; line-height: 115%; color: black;">$25 per hour</span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><em><span style="font-size: 11.0pt; line-height: 115%; color: black;">The advertised pay rate is not a promise of a particular wage for any specific employee. The specific compensation offered to a candidate may be dependent on a variety of factors including, but not limited to, the candidate’s experience, education, special licensing or qualifications, and other factors.</span></em></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"> </p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><strong><span style="font-size: 11.0pt; line-height: 115%; color: black;">TO APPLY: </span></strong></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 115%; color: black;">Click on the apply link and upload a file for each application requirement (accepted formats include .doc, .docx, or .pdf). Please include your name in the file names of each document. Only applicants who submit the following will be considered:</span></p> <ul style="margin-top: 0in; margin-bottom: 0in;" type="disc"> <li style="color: black; margin-bottom: 0in; line-height: 116%; margin-top: 0in; margin-right: 0in; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Resume</span></li> <li style="color: black; margin-bottom: 0in; line-height: 116%; margin-top: 0in; margin-right: 0in; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Cover letter detailing your interest in this position</span></li> <li style="color: black; margin-bottom: 0in; line-height: 116%; margin-top: 0in; margin-right: 0in; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 11.0pt; line-height: 116%;">Contact information for two references</span></li> </ul> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"> </p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><em><span style="font-size: 11.0pt; line-height: 115%; color: black;">Applications will not be considered without these items. No phone calls, please.</span></em></p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"> </p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"> </p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"> </p>